Privacy Policy

Date Issued: 10th November, 2020

This is the privacy policy for Moveable, a trading name of iPlace Global Ltd, 4 Old Park Lane, London, W1K 1QW, our website,  Our other sites and services have their own policies which you can review when using their services.

Moveable is committed to ensuring that your privacy is protected. If we ask you to provide certain information by which you can be identified when using this app/website, then please be assured that it will only be used in accordance with this privacy statement.

The purpose of this App is to make your home moving journey as seamless, transparent, and quick as possible.  We will protect your personal data at every stage of the process.


Who we are

What we collect

Legal Basis for Processing

What we do with the information we gather


When we share your personal data

Where we store your information

How we use cookies

Links to other websites

Controlling your information

How long we keep your personal data

Your data protection rights

How to contact us

Changes to this policy


Who we are

Moveable is a brand of iPlace Global Ltd, 4 Old Park Lane, London W1K 1QW, who is Data Controller for purposes of the Data Protection Act 2018 (the Act), the EU General Data Protection Regulation (“GDPR”) and the Privacy and Electronic Communications Regulation (PECR).  The iPlace Global ICO registration number is Z1726192.

This privacy policy sets out how Moveable uses and protects the information that you give Moveable when you use this app.

What we collect

We may collect the following information from you when you sign up to the app. 

  • Name
  • Residential address
  • Contact information including email address and telephone number
  • IP address
  • Property Information
  • Personal data we generate about you such as when we assign you a unique ID, your geolocation, and how you interact with our services


In addition, we will ask you various questions to collect the data our service providers need for the purpose of providing you with quotes.  Where questions are optional, we shall explain what we need the data for.


  • Relevant financial information
  • Other information relevant to your request to receive our services and those services you select from our service providers
  • You will sometimes need to provide us with data about other people, for example where you request a quote that includes another person as a joint buyer or policyholder. Where you give us data about someone else, you must make sure that you have made that person aware of this Privacy Policy and that they are happy for you to provide their data. Where this privacy policy refers to “your data” this also includes data about anyone else whose data is provided to Moveable.


We will only pass your personal data to providers of services you have requested.  We shall never sell your information to any further parties


Legal Basis for Processing

  • The processing is necessary to meet contractual obligations when we use your personal information to fulfil the services you have asked us to provide.
  • Where appropriate, we will process your personal data with your consent – for example when we use cookies for data analytics purposes
  • When processing for marketing and promotion purposes such as sending news of new products or services, special offers or use personal data to improve our services we will process under legitimate interests. We shall conduct a legitimate interest assessment to make sure our business interests will not override your interests.  You will be able to opt out at any time.
  • From time to time we may be required by law to share your personal data with certain public authorities, regulatory bodies or law enforcement agencies, including but not limited to the Information Commissioner’s Office, The National Crime Agency, The Solicitors’ Regulation Authority, The Council for Licensed Conveyancers, The Chartered Institute of Legal Executives, HMRC. Where the law requires us to disclose your personal data our legal basis for doing so shall be Legal Obligation.
  • We shall only process health or other special category data (such as religious beliefs) where you have provided us with explicit consent to do so.


What we do with the information we gather:

We require this information to understand your needs and provide you with a better service for the following reasons to:

  • Keep records relating to your journey, allowing us to progress your home move and keep you up to date
  • Generate notifications related to home mover tasks
  • Contact you to discuss purchasing products or services from Moveable and related companies
  • Internal record keeping
  • We may use the information we collect about you to improve our products and services
  • We may periodically send promotional emails about new products, websites, special offers, services by ourselves or third parties which we think you may find interesting using the contact details you have provided
  • From time to time, we may also use your information to contact you for market research purposes. We may contact you by email, phone,or mail

If iPlace Global Ltd or its assets are acquired by a third party, the personal data held by iPlace Global Ltd about its customers will be transferred to the acquirer.


We are committed to ensuring that your information is secure. To prevent unauthorised access or disclosure we have put in place suitable physical, technical, electronic, organisational and managerial procedures to safeguard and secure the information we collect online.  We use state of the art technology for processing data at rest and data transfers , including encryption, and access control. Your personal data is processed with confidentiality and integrity. 

When you log into the app to gain access you are responsible for choosing a secure password.  You must keep the password confidential.

When we share your personal data

Moveable may share your personal information with other services providers but only when you request specific services from our partners offering home move related services such as conveyancing, home insurance, life insurance, mortgage providers, removals, and surveys.

Use of the app is free and we do not sell your personal data.  In some instances, Moveable will receive a referral fee if you choose to use the services of one of our partner service providers.

We may share your personal data with data processors who act under our instructions to provide services with confidentiality and integrity in compliance with relevant data protection laws, such as the Act, GDPR and PECR.

Where we store your data:

Your data will usually be held in a destination inside the European Economic Area (“EEA”). However, there may be times when the data we collect from you may be transferred to, and stored at, a destination outside the European Economic Area (“EEA”) to countries that provide an adequate level of protection. We will use the EU Standard Contract Clauses to cover the transfer of personal data outside the EEA and from the UK to and from countries in the EEA when the UK has left the EEA.

How we use cookies:

A cookie is a small file which asks permission to be placed on your computer’s hard drive. Once you agree, the file is added and the cookie helps analyse web traffic or lets you know when you visit a particular site. Cookies allow web applications to respond to you as an individual. The web application can tailor its operations to your needs, likes and dislikes by gathering and remembering information about your preferences.

We use traffic log cookies to identify which pages are being used. This helps us analyse data about web page traffic and improve our website in order to tailor it to customer needs. We only use this information for statistical analysis purposes and then the data is removed from the system.

Overall, cookies help us provide you with a better website, by enabling us to monitor which pages you find useful and which you do not. A cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us.

You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. This may prevent you from taking full advantage of the website.

To help keep our service and website relevant and targeted to our audience, we may use analytical and advertising tools such as Google Analytics, Facebook and Google Adwords which include but are not limited to specific content features such as remarketing, affinity audiences, custom affinity audiences, “In-market audiences”, similar audiences, demographic and location targeting. We may also use information gathered through cookies on this website for remarketing purposes on the google network and on other third-party websites.  For more information go to

Links to other websites

Our app may contain links to enable you to visit other websites of interest easily. However, once you have used these links to leave our site, you should note that we do not have any control over that other website. Therefore, we cannot be responsible for the protection and privacy of any information which you provide whilst visiting such sites and such sites are not governed by this privacy statement. You should exercise caution and look at the privacy statement applicable to the website in question.

Controlling your personal information

You may choose to restrict the collection or use of your personal information in the following ways:

  • whenever you are asked to fill in a form on the website or in the app, look for the box that you can click to indicate that you do not want the information to be used by anybody for direct marketing purposes
  • if you have previously agreed to us using your personal information for direct marketing purposes, you may change your mind at any time by writing to or emailing us at [email protected]
  • You may opt out of any Google Analytics Advertising Features through Ads Settings, Ad Settings for mobile apps or by downloading an add-on for your browser here –


How long do we hold your data

We will hold your data whilst you have an active account with us in order to provide our services to you.  All personal data will be held in accordance with our company retention and deletion policy.

Your rights

You have the following rights in relation to the processing of your data:

  • The right at any time to withdraw your consent to our use of your data, but if you do so we will no longer be able to provide services to you;
  • The right to ask us not to process your personal data for marketing purposes;
  • The right to access the information we hold about you and to be provided with a copy. If you make more than one such request, we will be entitled to charge a reasonable fee for the second and subsequent requests;
  • If you consider that any of the information that we hold about you is inaccurate, you have the right to ask us to rectify that inaccuracy;
  • If you consider that the information that we hold about you is incomplete, you have the right to ask us to complete it;
  • The right to ask us to delete the information that we hold about you if, for example, you consider that this information is no longer necessary for the purpose for which we collected it. This is sometimes referred to as “the right to be forgotten”;
  • The right to ask us to suspend processing of your data if: (i) you consider that it is inaccurate; or (ii) its processing is unlawful but you do not wish us to delete it; or (iii) we no longer require the data but you need us to keep it for a legal claim; or (iv) you object to the processing and we are verifying whether we have a legitimate reason to continue processing it;
  • The right to be provided with a copy of the data that we hold about you in a commonly used electronic format. This is sometimes referred to as “data portability”.
  • If you are not satisfied with our response or believe we are processing your personal data not in accordance with the law you can complain to the Information Commissioner’s Office –

You may request details of personal information which we hold about you under the Data Protection Act 2018.

If you would like a copy of the information held on you please write to The Data Controller, iPlace Global Ltd, 4 Old Park Lane, London, W1K 1QW or email at [email protected].  You can contact the iPlace Global Data Protection Officer at [email protected]

If you believe that any information we are hold about you is incorrect or incomplete, please write to or email us as soon as possible.

Changes to this policy

From time to time this policy will be updated if there are any changes in the way the Moveable app processes your personal data.  You are advised to review this policy on a regular basis.